It all started many many years ago with a little girl with big dreams of being a designer. Many years went by with a life as a stylist and editor of a fashion magazine and then one day she simply couldn't hold it back no more, and decided create a small space to let her ideas loose and bring them to life. Raised on vintage, self-made and with a playfull soul the little brand started was born. Per and the zoo is not about going faster and faster but to slow down and appreciate the fun you can have getting dressed and to see the beauty in things with a history and a previous life.